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Intel’s ‘Ek Kadam Unnati Ki Aur’ begins in Telangana village

Ek Kadam Unnati Ki Aur

Chip-maker Intel has rolled out its ‘Ek Kadam Unnati Ki Aur’ programme towards rural digitisation in 10 States from Nadimpalle villlage in Telangana. Announcing the setting up of the first Unnati Kendra at the village in Mahabubnagar District, Intel Vice President-Sales and Marketing Group and Managing Director-South Asia Debjani Ghosh said the company will work with Central and the State governments to identify “best framework” for digitisation. Creating a blueprint to drive technology-enabled transformation at the grassroots in the select States is the objective of the programme.

While work with Telangana was underway for sometime now the Kendra at the Common Service Centre has been functioning since June Intel was yet to decide on the other nine States and number of villages in Telangana, Ms.Ghosh told presspersons at the launch function in Hyderabad. Effective digitisation of rural India will be central to the success of Digital India programme, she said, while underscoring the need to make such initiatives relevant to the people. It should lead to increase in the income and improved livelihood for rural people.

Telangana IT Secretary Jayesh Ranjan said that the State Government planned to take its e-panchayat initiative, launched on October 2 in 100 villages, to thousands of other rural areas. Noting that e-panchayat was independent of the Intel’s programmme, he said that under the State Government's initiative a range of services, from issue of birth certificates, access to social welfare schemes, banking, purchase of insurance policies to training programmes are being made available.

Each of the e-panchayat facility, under which two desktops, a lap top, printer, scanner and large LED screen are to be provided to all the 8,750 village panchayats, entailed an expenditure of Rs.2.5 lakh, he said. A woman from the village will manage the facility. Ek Kadam Unnati Ki Aur, he replied to a query, seeks to spread digital literacy, popularise Intel’s PC on stick device that converts a TV into computing device and offer content from partners such as HP and Snapdeal.